The project will focus on raising awareness, mobilizing resources, and offering emotional support to affected families.

Main Features

1. Emotional Landing Page:
- History of the Cause: A space dedicated to telling the story of Searching Mothers of Sonora, including testimonies from the mothers and the challenges they face.
- Image and Video Gallery: Sample powerful visuals that capture the dedication and activities of the Seeking Mothers, to generate empathy and connection with visitors.
- Donation Button: A prominent button at the top of the page to facilitate quick donations, with the option to donate once or on a recurring basis.

2. Donor Section:
- Public Recognition: Display a list of donors (with their consent) to recognize their support and foster a sense of community.
- Fundraising Goal: Real-time visualization of progress toward goals specific fundraising goals.

3. Collaboration and Volunteering:
- Volunteer Registration: A form where interested parties can register to collaborate in search activities or fundraising events.
- Events: A calendar of future events related to the cause, such as marches , vigils, and awareness campaigns.

4. Resources and Emotional Support:
- Guides and Resources: Information about the legal rights of families of missing persons and the steps to follow in the search for loved ones.
- Support Forum: A space for families share their experiences and receive emotional support from the community.

5. Social Network Campaigns:
- Social Integration: Tools to share donation campaigns directly on social networks, with hashtags and predefined messages to expand the reach.
- Featured Stories: Regular publication of success stories and progress in searches to keep donors and supporters informed and engaged.

6. Transparency and Reporting:
- Financial Reports: Section dedicated to transparency in the use of funds, with quarterly reports detailing how donations have been used.
- Impact: Stories of how the funds have directly helped to the cause, with clear metrics and testimonies.

7. Secure Payments Integration:
- Payment Platforms: Integration with secure payment platforms such as PayPal, Stripe, and bank transfer to facilitate donations.

8. SEO Optimization and Accessibility:
- Search Engine Optimization: Implementation of SEO strategies to improve the visibility of the page in search engines.
- Web Accessibility: Guarantee that the platform is accessible for people with disabilities, complying with web accessibility standards.

Implementation Plan

1. Research and Design: Develop wireframes and prototypes based on the needs of the organization and the mothers involved.
2. Development and Testing: Implement the functionalities of the platform, followed by exhaustive tests to ensure its correct functioning.
3. Launch and Promotion: Launch the platform with a digital marketing campaign on social networks and local media.
4. Monitoring and Continuous Improvement: Track site performance and adjust strategies as necessary to maximize fundraising.

Expected Impact

With this platform, it is expected to significantly increase fundraising for Madres Buscadoras de Sonora AC, as well as strengthen the community of support around the cause. It also seeks to offer a comprehensive resource for affected families, helping them on their difficult path.

Playground

Ubicación